Factors that Differentiate between Adopters and Non-adopters of E-Commerce: An Empirical Study of Small and Medium Sized Businesses
نویسندگان
چکیده
The study of technology adoption has been a hot topic among researchers in the IS community in recent years. With the increased use of the Internet and the World Wide Web (WWW), many small and medium sized enterprises (SMEs) have taken advantage of the potential benefits that e-commerce can provide. However, a significant number of SMEs have not adopted e-commerce yet. This study surveyed managers/owners of SMEs in the Midwest region of the USA to identify variables that differentiate between adopters and non-adopters of e-commerce. The results suggest that managers/owners most receptive to adopting e-commerce have the financial and technological resources to implement it, see e-commerce as useful for their firms, perceive e-commerce as compatible with preferred work practices, values and culture of their organizations, and feel external pressure to put e-commerce into operation.
منابع مشابه
An Empirical Study of Factors that Influence E-Commerce Adoption / Non-Adoption in Small and Medium Sized Businesses
The study of technology adoption has received considerable attention from researchers in the IS community in recent years. With the increased use of the Internet and the World Wide Web, business organizations have taken advantage of the potential benefits that e-commerce can provide. However, a significant number of small and medium sized businesses have not adopted e-commerce yet. This study s...
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تاریخ انتشار 2004